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This is where we post our thoughts, reports and predictions about the digital marketing industry. Is there something special you're looking for? Let us know and we'll get working on it right away!

Posted 19th October 2017 by Jess

Why Marketing Automation Matters - Today And In the Future

Imagine a world where marketing is completely automated. Sounds like a utopian reality? Not quite. Marketing automation is a solution that helps you do more, in less time and with better results. Curious?

Tags: Marketing Automation

Posted 19th October 2017 by Jess

Email Retargeting: How To Get It Right?

Even though email retargeting has been around for some time, many small and medium-sized businesses still have difficulties when it comes to execution. Which is why we’ve handpicked some suggestions to set YOU on the road to success!

Tags: Email Marketing, Data-Driven Marketing

Posted 15th September 2017 by Jess

What's Email Retargeting & Why Should You Care?

Email enthusiasts been throwing around this phrase for years - but do we actually know what it is? If not, it’s time to find out - apparently 2017 is the year it’s supposed to gain a new significance.

Tags: Email Marketing, E-commerce, Data-Driven Marketing, Lead Management

Posted 15th September 2017 by Jess

All About That Bounce

Have you ever thought about the connection between your bounced emails and your deliverability? (Hint: it’s stronger than you’d think.)

Tags: Email Marketing

Posted 16th August 2017 by Jess

How to reduce churn: content marketing vs. email marketing

Is content marketing better than email marketing at keeping customers around?

Tags: Email Marketing

Posted 15th August 2017 by Jess

9 Effective Tips For A Great Welcome Email

Someone just subscribed to your newsletter. Congratulations! What happens next though? Let us tell you 9 simple yet effective ways to take your welcome letter to the next level!

Tags: Email Marketing

Posted 15th August 2017 by Jess

The Journey of an Email

Do you know how many stops your email sending has on the road to your reader's inbox? Check out our infographic to learn more!

Tags: Email Marketing

Posted 18th July 2017 by Jess

4 Ways to Make Your Email Design Pop in 2017

If you want to design your emails for success, it’s a matter of trial-and-error: but if you hit it right, your success will be reflected in the numbers! So how can you bring your emails up to speed for 2017?

Tags: Email Marketing

Posted 18th July 2017 by Jess

Content – always on the recipient’s terms!

If this headline caught your eye, you’re probably interested in (or already work with) creating content for your readers. But how can you create content that will succeed in the long term?

Tags: Email Marketing

Posted 8th June 2017 by Jess

E-Com Series Part 3: Enrich the Customer Experience with Advanced E-commerce Recovery

Find out how a RFM frame of analysis will take your e-commerce strategy to a whole new level of customer retention and cost-efficiency.

Tags: E-commerce, Data-Driven Marketing

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