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This is where we post our thoughts, reports and predictions about the digital marketing industry. Is there something special you're looking for? Let us know and we'll get working on it right away!

Posted 8th June 2017 by Jess

E-Com Series Part 3: Enrich the Customer Experience with Advanced E-commerce Recovery

Find out how a RFM frame of analysis will take your e-commerce strategy to a whole new level of customer retention and cost-efficiency.

Tags: E-commerce, Data-Driven Marketing

Posted 23rd May 2017 by Jess

E-Com Series Part 2: The Dos and the Don’ts of E-commerce Recovery

With the right tools and analysis, the lengthy process of data collection will rekindle the interest of lost shoppers. So here’s the million-dollar question: how can you get your e-commerce recovery just right?

Tags: E-commerce

Posted 23rd May 2017 by Jess

INFOGRAPHIC: Global Design vs. Email Design

When it comes to design, do global trends affect what happens in the world of email design? Find out for yourself if there’s a connection between the two!

Tags: Email Marketing

Posted 12th April 2017 by Jess

Abandoned shopping carts: Back to Basics

Global e-commerce is booming, which means that it's time for marketers to learn more about abandoned carts.

Tags: E-commerce

Posted 10th April 2017 by Jess

What Happens in the Marketing Funnel?

Lead generation doesn't just involve your sales teams - marketing departments have just as much impact on the process! Check out our infographic to see exactly how much...

Tags: Marketing Automation, Lead Management

Posted 10th April 2017 by Jess

E-Com Series Part 1: Can You Really Turn Cart & Browse Abandonment into Profit?

Did you know that 76% of your website visitors put items in their carts without finalising the purchase? It’s true. But there are solutions to awaken your lost customers’ interests and make them return to check-out.

Tags: E-commerce, Data-Driven Marketing

Posted 13th March 2017 by Jess

5 Simple Ways to Increase Your Email Open Rates

Email open rates are a tricky business. Want to find out how to increase email open rates with minimum effort but maximum impact? We have got 5 simple ways for you to do that, read on!

Tags: Email Marketing

Posted 13th March 2017 by Jess

Top 10 Hottest Email Design Trends from 2016

Ever wondered what the newsletters of tomorrow look like? Now you don't have to, because we've collected all the freshest email design trends right here!

Tags: Email Marketing

Posted 13th March 2017 by Jess

5 Great Tricks to Reduce Bounce Rate

We really want your deliverability to be great. Which is why we've collected these 5 great tricks for reducing your email bounce rates and keeping your subscribers AND your email list happy!

Tags: Email Marketing

Posted 13th March 2017 by Jess

The Essential Startup Guide For Your Email Marketing Campaign

Email marketing is often mistakenly undervalued. People somehow pay less attention to email marketing relative to other marketing strategies. If you aim to do better email marketing or start your email campaigns, then this is a must read for you. Simply follow this guide to kick start and optimize the performance of your email campaigns.

Tags: Email Marketing

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